- Right blend of brands and innovative start- ups
- Special features this year
The industry for toys, children’s products and sports goods is geared up for the 7th edition of Kids India - India’s largest B2B fair where the key players from the industry will participate along with many young and innovative companies. The fair has successfully established itself as the annual meeting place and the most important networking platform for the industry in India since 2013.
A combination of established & young, innovative companies
“India is the upcoming major manufacturing hub. Every year we witness more and more innovative, young start–ups from all over India presenting very innovative and quality products. These young companies with their quirky and quality products are already grabbing major attention globally. For a retailer / visitor, Kids India is a treat given that at no other fair they will find these manufacturers together at one platform.” explains, Ms. Katharina Janotta, Managing Director of Spielwarenmesse India, organizing company of Kids India.
Companies like Emotix, Playshifu, Skillmatics, Smartivity are some of the start – up names that recently raised funding of millions having global presence has proved the kind of potential Indian toy industry has in store for the world. The fair will showcase about 160 Indian and international exhibitors of which more than 40% are new comers.
International participation under WOT pavilion
The international companies are grouped under the roof of the World of Toys Pavilion which is one of the attractions of the fair. Companies from Germany, Hong Kong, Hungary, Malaysia, Poland and the PR of China present their products and add the international flair to Kids India.
Special features this year
The fair also confers a leading role in bringing forth innovations, trends and industry knowledge / topics to the attendees. The special pavilion “Back to School” presents companies related to school and stationery articles. Companies like Anant Business, Kiddos Stationery Private Limited, Happy Feets among others will be showcasing their portfolio. Next to this pavilion will be a new feature for creative indulgence. Besides attendees from stationery background and from pre-schools and schools, this special area called “Creative Arena” is very relevant for visitors who want to explore new product groups and those who are interested in improving their customer experience in their stores. The activities at this pavilion will give the experience of being on the other side of the counter and how to create new shopping experiences to attract more customers to their stores.
“TrendingNow” is the special area which presents the most trending and must have products of the year. The Indian trends for the year are: Team Spirit: toys which encourage cooperative play, indoors and outdoors and Just for Fun: toys where the play experience is to the fore. Apart from the Indian trends, TrendingNow will also present the internationally trending products. These products are coming to India this year from all around the world.
With physical exercise for children getting more important than ever, the special pavilion for exploring and testing outdoor, sports and leisure products called “Sports Arena” will once again showcase a wide range of trendy and innovative products from the category.
The fair is all set to welcome attendees from 26 to 28 September 2019, Mumbai, India.
Information on the terms and conditions for exhibitors can be found at physical exercise gets more important than ever www.kidsindia.co.in/exhibitors.
More information about this and visitor registration is available at www.kidsindia.co.in/visitorregistration
About Spielwarenmesse India Pvt. Ltd
Spielwarenmesse India Pvt. Ltd. is the Indian subsidiary of Spielwarenmesse eG which is the organizer of the world-leading Spielwarenmesse® (www.toyfair.de) in Nuremberg. The company was founded in April 2016 to consolidate the position of Spielwarenmesse eG in one of the world’s largest growth markets. The main objectives of the company include representing Spielwarenmesse eG and staging the trade fair Kids India. Kids India is supported by SGEPC (Sports Goods Export Promotion Council), and NSIC (National Small Industries Corporation). Further information is available here: http://www.spielwarenmesse.in/
More information about Kids India is available on the internet at www.kidsindia.co.in